Trends and Truths in Resource Development and the Arts

Sponsored in part by the National Endowment for the Arts and the Florida Division of Cultural Affairs and Broward County Board of County Commissioners

In today’s fast-changing economic climate, it is challenging to stay on top of the trends and new techniques in developing the resources to strengthen your organization. During this two-day interactive workshop you will gain perspective on national statistics in fundraising, strategizing and planning for resource development, and effective approaches to increase your resources from individual giving, public sector support, and corporate and foundation support for the arts. Join experienced arts administrators from your region and across the country in this opportunity to hear from national arts leaders about how you can bring in more revenue to improve your programming capacity and better serve your community.

Who Should Participate?

If you are an arts administrator, board member, funder, artist, or local policy maker, and are working to raise money or to support arts programs that impact your community, this workshop is for you!

Instructors

As the Director of Cultural Affairs for the City of San Jose, California, Jerry Allen oversees a program with more than $25 million in public art projects. With over 20 years experience as a local arts agency leader in San Jose and Dallas, Texas, Allen also consults widely in the areas of cultural planning and public art. He has conducted master planning for such communities as Charlotte, Denver, Dallas, Milwaukee, Los Angeles, and Broward County.

Robert L. Lynch is the President and CEO of Americans for the Arts, where he has served since the organization’s inception in 1996. Currently in his 27th year of work for the arts industry, he has strived to empower communities and leaders to advance the arts and its appreciation in society. With this goal in mind, he has raised more than $30 million toward information and arts advocacy work during his career.

Sharon O'Connell is a consultant in the fields of public policy and the arts. Clients have included The Metropolitan Museum of Art, The Council for Excellence in Government, Global Action Project, and Poets and Writers. She is the former Executive Director of The Creative Coalition, the national nonpartisan organization of members from the arts and entertainment community, dedicated to educating and advocating on behalf of social and political issues.

Patrice Walker Powell is Director for Local Arts Agencies and Challenge America for the National Endowment for the Arts where she has served as a staff member since 1991. She has held positions with the Connecticut Commission on the Arts, the D.C. Commission on the Arts and Humanities, and the Texas Commission on the Arts. She was also a Project Consultant for the Department of Labor’s review of exemplary arts and humanities CETA programs.

WORKSHOP SCHEDULE

DAY ONE

8:00 am - 10:00 am

Registration

9:00 am - 10:00 am

Trends in Resource Development

10:00 am - 12:30 pm

Laying the Foundation for Resource Development

12:30 pm - 1:30 pm

NETWORKING LUNCH

1:45 pm - 4:15 pm

Best Practices for Developing Support From Individual Donors

4:30 pm - 5:00 pm

Day Wrap-Up

5:30 pm - 7:30 pm

Evening Reception

DAY TWO

8:00 am - 9:00 am

Continental Breakfast

9:00 am - 9:30 am

Morning Welcome

9:30 am - 12:00 pm

Best Practices for Developing Public Sector Support

12:00 pm - 1:00 pm

NETWORKING LUNCH

1:00 pm - 3:30 pm

Best Practices for Developing Corporate and Foundation Support

3:30 pm - 4:00 pm

Wrap-Up and Adjournment